7 Startup Licensing Strategy Secrets
How to Use Intellectual Property to Build, Scale, and Finance Your Business
Most startups try to grow the hard way — raising capital, building infrastructure, competing head-to-head with larger companies.
But there’s a smarter strategy.
In this free workshop, you’ll learn how intellectual property and licensing can become powerful growth tools that help you scale faster — without giving up control.
In This Workshop You’ll Discover:
- Why every business is in the IP business
- The difference between registered and unregistered IP
- When is the right time to license your innovation
- How licensing works as a parallel go-to-market strategy
- How to use Other People’s Resources (OPR)
- How licensing creates near no-cost revenue streams
- How brand licensing multiplies marketing power
- How IP increases business valuation
- How IP can be structured as a financing tool
Register to Watch the Workshop
About Rand Brenner
Rand Brenner is the CEO of Licensing Consulting Group and Founder of the IP Licensing Coach Academy. With more than 35 years of licensing experience across entertainment, medical devices, consumer products, and technology, he has structured licensing programs for startups and Fortune 500 companies worldwide.
